Peace and Sport set to run on South African soil
Press release Monaco, 17 July 2014
Peace and Sport set to run on South African soil
Peace through sport advocate Elana Meyer joins Peace and Sport as a ‘Champion for Peace’ as the organization becomes charity partner for the Sanlam Cape Town Marathon
Monaco, 17 July 2014 – On the occasion of Nelson Mandela International Day, Peace and Sport is especially proud to announce that the organization’s ‘Champions for Peace’ group, which already brings together more than 78 athletes from all over the world, today welcomes a new icon for peace through sport, South African long-distance runner Elana Meyer. Elana, a 1992 Barcelona Olympics silver medallist, is also teaming up with Peace and Sport for one of the most important peace through sport events in South Africa since the passing of Nelson Mandela, the Sanlam Cape Town Marathon, which this year coincides with the International Day of Peace on 21 September.
Elana Meyer, a career defined by peace through sport
Elana Meyer was made cruelly aware of the inextricable link between sport and international diplomacy at the beginning of her sporting career, when, due to South Africa’s sports boycott, she was unable to compete at international level.
Then, taking part in the Barcelona 1992 Olympic Games, the first for South Africa since 1960, Elana won the silver medal in an unforgettable 10,000m. At the end of the race, Elana and Ethiopian athlete Derartu Tulu, who took gold, becoming the first female black African Olympic champion, embraced and with their flags held high, ran a victory lap together. This moment of shared joy became one of the most iconic images in the entire history of the Games.
A thirteen-year competitive career followed, which saw Elana earn various sporting triumphs including five world records, one world cup and world championship titles in the half marathon. It was during these years that she also discovered her passion for projects that use sport to inspire and encourage people to follow their dreams. In 2013, the athlete founded ENDUROCAD, an NGO that helps South African endurance runners improve their time, make a living from their talent and develop their career once retired from professional sport.
Peace and Sport, partner of the Sanlam Cape Town Marathon
Elana Meyer, who is today Director of the Sanlam Cape Town Marathon in South Africa, has signed a partnership agreement with Peace and Sport to make it one of three official charities of the 2014 edition. The funds raised by runners will be split 50/50 between Peace and Sport’s field programs in Africa and South Africa-based organization ‘Western Cape Network for Community Peace and Development’ (http://peacenetworkwc.org/).
The event, which takes place on the International Day of Peace on 21 September, will enable Peace and Sport to take part in a symbolic celebration of this important day in the homeland of peace through sport forerunner Nelson Mandela.
Elana will be joined at the event by another renowned Peace and Sport Champion for Peace, Wilson Kipketer, who will take part in one of the Peace Runs organized alongside the marathon. Kipketer, an Olympic silver medallist and three-time world champion in the 800m, will also speak about the peace through sport movement during a conference held prior to the event.
Commenting on her nomination as a Peace and Sport Champion for Peace, Elana Meyer said: “It’s a huge honour to join this group of talented and committed athletes. Sport is a universal language understood by all. It brings people together, not just in the field but also in everyday life. It serves as a vehicle for conveying messages and fostering long-lasting relations.”
About Peace and Sport
‘Peace and Sport, L’Organisation pour la Paix par le Sport’ is a politically neutral international organization based in the Principality of Monaco. It was founded in 2007 under the High Patronage of H.S.H. Prince Albert II of Monaco.
Peace and Sport puts sport and its core values at the heart of local development projects led within communities in crisis around the world. Conducting its missions in post-conflict zones and areas marked by extreme poverty or a lack of social cohesion, Peace and Sport uses sport as a vehicle for tolerance, respect, sharing and citizenship at the service of sustainable peace.
Supported by governments, global sport governing bodies, international organizations, major international private companies and international sports champions, Peace and Sport creates synergies between different stakeholders to carry out four key areas of action:
an annual International Forum
a cooperation platform for peace through sport
Peace and Sport Awards honouring individuals and initiatives that have contributed to peace
Field Programs: projects on the ground in different regions of crisis worldwide.
Peace and Sport was founded by Joël Bouzou, current President of the organization. Joël is an Olympic medallist and world champion in the modern pentathlon, and President of the World Olympians Association. He is also an Advisor to H.S.H. Prince Albert II of Monaco.
For more information please visit www.peace-sport.org.
Nicolas Serres: + 33 6 58 22 44 23 / firstname.lastname@example.org
Vanessa Verron: +33 6 62 17 02 29 / email@example.com
About the Sanlam Cape Town Marathon
The Sanlam Cape Town Marathon is held in partnership between Western Province Athletics (WPA), ASEM Running and the City of Cape Town. Endorsed by athletes Elana Meyer and François Pienaar, this year’s event will take place on Saturday 20 and Sunday 21 September.
The classic 42.2km race will take centre stage as part of a running festival happening across the whole city, which will also feature a 10km Peace Run, a 5km Fun Run, a Trail Run in Table Mountain national park, a relay race and other prestigious races.
The marathon’s exciting and scenic new route will offer runners spectacular natural sights and cultural attractions across the ‘Mother City’, making for a once-in-a-lifetime experience. The event is open to elite international athletes, running clubs, mobility-impaired runners, amateurs, charity runners and walkers. Athletes and spectators alike can enjoy Cape Town’s unique festive atmosphere at safe, fun supporter zones along the route, and at Cape Town Stadium in Green Point.
The Sanlam Cape Town Marathon delivers a sustainable and charitable event that brings together runners and supporters to experience the exceptional spirit of a world-class city marathon in Africa.
Dummett & Company (PR)
Natalie Pereira: +27 21 418 2466 / firstname.lastname@example.org
Sanlam Sanlam Cape Town Marathon
Janet Welham: +27 21 867 1224 / email@example.com